Insights Colours - Psychological Background
The basis for the Insights Discovery model is Dr Carl Gustav Jung’s ‘Psychological Types’. Here he suggested that people have different psychological preferences that influence how they behave, approach situations and make sense of the world.
These differences in:
- How we orient our energy; introversion and extroversion
- How we judge and make decisions; thinking and feeling
- How we perceive the world; sensing and intuition
are now seen as highly relevant to understanding the needs of people in relation to themselves and others.
For example, those who are more introverted tend to be more quiet, observant, thoughtful, and cautious while more extroverted people tend to be more talkative, outspoken, involved and action oriented.
The relevance of just introversion and extroversion on its own can be extremely powerful! Have you ever been to some meetings that felt like a high speed ping-pong match, while others were more like a game snooker or billiards? And did you wonder why one was more comfortable for you that the other?
Insights colours and Insights Discovery Wheel ® have translated Jung’s pioneering work on the attitudes, the rational function of thinking and feeling, and the irrational function of sensing and intuition. They have created a reliable, user friendly and ‘insightful’ methodology and suite of products that greatly aid personal and professional development and workplace effectiveness.
To find out more about using the Insights model in your organisation, to arrange a trial, get information on validity and reliability, contact us.
If you are interested in typology and the Insights Discovery colours have a look at out Colourbites articles.